WHU perspectives

The issues shaping tomorrow’s decisions.

Our perspectives connect current global developments with the institutional and market realities of The Gambia, West Africa and the wider world.

Current issues · 2026

The 2026 agenda

Ten issues demanding sharper choices from leaders in government, business and investment—viewed through a practical African and international lens.

Technology professionals analysing information together at a computer01

AI & operating models · 9 min read

From AI pilots to accountable enterprise capability

Why leaders should govern AI as an operating-model change—connecting priority use cases, data, controls, talent and measurable value before scaling.

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Two people in Lagos using smartphones for a digital transaction02

Digital government · 8 min read

Digital public infrastructure is becoming core state capacity

How interoperable identity, payments and data exchange can improve public services when inclusion, trust and institutional ownership are designed in from the start.

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Financial charts, a calculator and a smartphone arranged on a desk03

Public finance · 7 min read

Doing more with less: a new discipline for public investment

How governments can prioritise portfolios, protect high-value programmes and strengthen delivery as debt service and tighter financing constrain fiscal space.

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Project team reviewing construction blueprints on site04

Infrastructure & capital · 8 min read

The bankability gap is often a preparation gap

Why better project definition, demand evidence, risk allocation and procurement readiness can unlock more capital than another financing roadshow.

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Shipping containers and vehicles at Dar es Salaam port05

Trade & market entry · 6 min read

AfCFTA’s next advantage will be operational, not rhetorical

What businesses should redesign across routes, partners, data, payments and compliance to convert continental trade rules into durable growth.

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Industrial complex with steam rising from production facilities06

Trade & sustainability · 7 min read

CBAM has moved from policy debate to operating reality

What African producers and exporters should do now to build emissions data, cost transparency and customer confidence into their operating model.

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Offshore wind turbines representing sustainable investment07

Sustainability & finance · 6 min read

ISSB readiness is becoming investment readiness

Why credible sustainability data, governance and controls increasingly matter to lenders and investors—and how growing firms can respond proportionately.

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Large open-pit mine with excavators beneath a cloudy sky08

Natural resources & policy · 9 min read

Critical minerals: value addition begins with institutional design

How countries and investors can balance processing ambition, infrastructure, community value, transparent rules and exposure to market volatility.

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Irrigation system watering a cultivated green field09

Climate & resilience · 8 min read

Adaptation needs a project pipeline, not just a strategy

How to translate climate risk into investable programmes with defined outcomes, accountable owners, credible economics and blended-finance logic.

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Professionals carefully reviewing transaction documents at a table10

Due diligence & integrity · 7 min read

The hidden-party problem in frontier-market transactions

A decision-led approach to beneficial ownership, reputation, sanctions exposure and partner capability before capital or institutional trust is committed.

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WHU library

Foundational perspectives

Enduring ideas for strategy, transformation, market entry and delivery in complex operating environments.

Leadership team in a board meeting in Lagos11

Transformation · 6 min read

Closing West Africa’s execution gap

Why ambitious strategies need a delivery architecture—not another presentation—and the five disciplines that make change stick.

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Business partners reviewing financial charts and transaction documents12

Due diligence · 8 min read

Beyond the data room in frontier markets

A practical approach to testing commercial assumptions when reliable data is limited and informal dynamics shape value.

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Aerial view of a major highway through Lagos13

Infrastructure · 7 min read

From project concept to bankability

How sponsors can improve project definition, risk allocation and investor confidence before entering the market.

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Vendors and customers at a busy West African produce market14

Market entry · 5 min read

Local intelligence is not a footnote

Four questions international investors should answer before committing capital in a new West African market.

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Public-sector leaders speaking during a panel discussion in Nairobi15

Public sector · 9 min read

Building a delivery unit that leaders will actually use

The governance choices that separate high-performing delivery functions from another layer of reporting.

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Technology professionals working together at a computer hub in Abuja16

Data & AI · 6 min read

A practical AI agenda for resource-constrained organisations

Start with decisions, workflows and value—not technology—and scale from a disciplined portfolio of use cases.

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